A manifesto is a short, actionable book that is given away to spread ideas
and help connect with like-minded people.
Ninja Innovation: The Secret of Today's Top
Innovators - Gary Shapiro
Shapiro suggests that the successful companies in the consumer
electronics industry exhibit the characteristics of the ninja: they achieve their mission through a set of
similar tactics; they all adhere to a code of business ethics; and they are all single-mindedly focused on winning
as the only option.
is the link for your free download
(just right click and click “Save Target
Gary Shapiro is the president and CEO of
the Consumer Electronics Association (CEA®), the U.S. trade association that represents more than two thousand
consumer electronics companies, and owns and produces the annual International CES, the most important
innovation-oriented trade show in the world. As head of the CEA® for more than three decades, he has effectively
ushered the consumer electronics industry through major periods of technological upheaval and
Bio Source: changethis.com 3-6-13