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Generating Repeat Business - Richard Sharpiro

 Shapiro suggests that focusing on the service interaction alone is not always enough to generate repeat business; it’s building an emotional connection that becomes the loyalty glue.


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Generating Repeat Business

Richard Shapiro is the Founder and President of The Center For Client Retention (TCFCR), which provides research, training and consulting services to Fortune 500 corporations on how to improve the customer experience. Shapiro has been interviewed by The New York Times, the Associated Press, The Wall Street Journal, the Boston Globe, Newsday, The Today Show, ABC World News Tonight and CBS News as an industry expert. He is the author of The Welcomer Edge: Unlocking the Secrets to Repeat Business.

Bio Source: changethis.com 7-4-12


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