A manifesto is a short, actionable book that is given away to spread ideas
and help connect with like-minded people.
Turning Social Capital Into Financial Capital - Marcia
Conner discusses the potential of social media to dramatically
improve the inner workings of every company with interstitial connections quickly crossing business silos,
informing decision making, educating people at all levels, and allowing employees—especially new entrants—to
pick up the natural rhythms of how people around them work.
is the link for your free download
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Capital into Financial Capital
Marcia Conner, Partner with Altimeter Group, works with
senior leaders to put collaborative technologies into action. She is the former Vice President and Information
Futurist at PeopleSoft, and Worldwide Manager at Microsoft and currently writes the column “Learn at All
Levels” for Fast Company. Conner hasco-authored a number of books including The New Social Learning,
Learn More Now, Creating a Learning Culture and Leading Organizational
Bio Source: amazon.com, changethis.com 6-12-12